Faster Response Time
TV and film productions are notorious for making last minute changes. Even if the script is locked, scenes can be added or deleted right up to the day of shooting. Because of this, prop and set personnel are always in a race to get the stage ready to shoot. What was a scripted as a scene in a gas station mini mart yesterday could be changed to a chase through a big box store tomorrow. Frequently, the first agency to provide the props or set pieces to solve the problem wins! This is why HERO has set up the fastest turn around in the business.
It starts with our stock. HERO maintains ample stock of our client’s branded merchandise in our on-premise warehouse. This way, when production has an urgent need, we can save the day by filling orders for the studio’s drivers or by hand delivering the materials ourselves. Our second advantage is proximity. With a location accessible to all of Hollywood’s studios and a facility in production-heavy Atlanta, Georgia, in most cases HERO doesn’t need to rely on shipping to get to the set.
And finally… you guessed it, the Sidekick (links back to the Sidekick page)! When an opportunity needs to be presented to our clients, the Sidekick gets it to them instantly with an email directing the client to their approval page. And this is where our client’s part in the process comes in. While the Sidekick keeps data flowing, human decision-making is really at the core of our turn around speeds. We request that our clients respond to posted opportunities in 72 hours or less, but the truth is, the quicker, the better. Without ever meeting one another, HERO’s clients are part of a team in that their individual actions support the entire roster. By having responsive clients with at least one member of their team dedicated to managing our program, prop masters, producers and other on set decision makers can rely on HERO’s long-standing reputation for quick response.
Thanks to our internal systems, our studio relationships and our responsive clients, no agency can get do brand fulfillment faster!