by Steve Ochs | Mar 23, 2016 | Uncategorized
TV or Not TV; That is the Question What does it mean to watch TV? That didn’t used to be a very complicated question; it meant turning on a TV set and watching it. But, like the channels we once had to get out of our seats to switch, the answer is changing. The latest...
by Steve Ochs | Mar 7, 2016 | Uncategorized
The Mortar or the Bricks? Have you ever read an ADWEEK? It’s really a fascinating magazine. It slices and dices and celebrates advertising in all of its myriad forms. It always delivers something interesting, but the 2/15/16 issue actually delivered an epiphany....
